This is the questionnaire I conducted as part of my initial research into my target audience. I asked 10 people to answer the questions, however, four people could not proceed with the questionnaire as they did not like my chosen music genre. This meant I then had completed questionnaires from 6 people. Using the results of this questionnaire will help me decide on the different components that will make up my magazine. This will include a colour scheme, the choice of free gifts included and language suited to the audience (after researching this in existing magazines like Kerrang). It will also help create a reader profile which will aid me further in the development of my media product.
What I Found:
From my questionnaire I have found that my target audience will be aged from around 12 to 20 who mainly purchase Kerrang. Therefore I will look in detail at the contents of Kerrang and examine the ways in which they attract and address their audience. After looking back at these results, I have now decided that my magazine will:
- Be named Voltage.
- Be released monthly.
- Be priced at £3.50
- Have a colour scheme of Black/Dark Blue/Dark Green.
- Advertise free posters.
- Advertise gigs and festivals
- Have double page spread which will be an interview article.
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